The international advisory board will provide perspectives, input and inspiration to support the work of the Danish Design Centre and the Design Council and help identify new possibilities for Danish design to generate value – for Danish companies and organisations as well as on a global level.
- Denmark has a strong and unique design tradition that is respected around the world, and which has been a principal source of user-involving design. Danish design is driven by clear values, including accessibility, sustainability, social responsibility and democracy. This is reflected in the design of our welfare society, which is often held up as an ideal, just as Danish cities are winning awards for their high degree of liveability. In a time of escalating, complex challenges with regard to climate issues, urbanisation, growth and new technologies, we can supply many of the solutions by activating the tremendous potential of Danish design. The challenges are global in scope, however, which makes it particularly meaningful to bring in the knowledge and perspectives of leading international design experts, says Christian Bason, chief executive of the Danish Design Centre.
The members of the international advisory board are:
- Roberto Verganti, Professor, Politecnico di Milano
- Manuel Toscano, Co-Founder and Rector, Zago
- Frederic Beuvry, Senior Vice President Industrial Design, UI Software & Ergonomics, Schneider Electric
- Kunlé Adeyemi, Architect, Designer and Founder of NLÉ
- Mariana Mazzucato, Professor, Sussex University
- Bettina Maisch, Portfolio Manager for Industrial Design Thinking, Siemens
- Banny Banerjee, Associate Professor, Director of Design & CEO, ChangeLabs, Stanford University
- Emma Benameur, Head of Programme Design & Member of the Executive Committee, World Economic Forum
- Petra Hoelscher, Senior Curator, Die Neue Sammlung
- Lucy Kimbell, Directør, Innovation Insights Hub at University of the Arts London, Associate Fellow, University of Oxford
- Along with the best aspects of our social model and values, the Danish design tradition and competencies offer a unique basis for significant positive change, value creation and growth for business, industry and society at large – in Denmark and worldwide. That is a task that calls for us to take our own medicine, and which brings design thinking and design use all the way up to the executive and administrative level. In Denmark, there have been political efforts to promote good framework conditions for the use of design in small and medium-sized enterprises and support growth conditions for reaping the rewards of design. Now, the time is ripe for bringing our work with design use and Danish design into a more international co-creation sphere. The establishment of this advisory board – which we are very proud to be able to fill with some of the world’s leading professionals and experts – is an important step in this effort, says Jens Martin Skibsted, chairman of the Design Council.
The specific mandate and framework of the advisory board will emerge in a co-design process in connection with the first, founding meeting. One of the advisory board’s first tasks will probably be to provide input for an ongoing project aimed at mapping and condensing the characteristics of the Danish design DNA.
After the founding meeting, the advisory board is scheduled to meet regularly in Copenhagen once a year. In addition, the two organisations will be able to consult the advisory board and the individual members on an ongoing basis as needed.
For further information please contact:
Chief Communications Officer Peter Kamph, firstname.lastname@example.org / phone +45 20 98 42 13